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How Anticipation Can Boost Attendance at Your Bar/Restaurant's Events

There’s a fascinating moment in music that grew in popularity over the last decade, though has its origins in 1970s’ ...

4 minute read

Eatertainment Brings New Challenges in Crafting Atmosphere

Eatertainment concepts aren’t really anything new, but their popularity has undeniably skyrocketed in the 21st century. ...

3 minute read

Why Playlists Matter in Restaurants and Bars

Music has a lot of power in the spaces we find ourselves each day. In our cars, at the grocery store, even when you’re ...

3 minute read

3 Valuable Insights for Attracting Generation Z to Your Restaurant

The struggle to increase in-house traffic continues to be complex in the restaurant world. Research from The NPD Group, ...

4 minute read

Increase Revenue with Music Videos and Infotainment for Restaurants

Restaurants and bars have to be savvier than ever to compete in the fast-paced, ever-changing business of food service. ...

3 minute read

How In-House Entertainment Helps Tell Your Brand Story

Storytelling is deeply ingrained in us as humans. It’s how we come to understand the more complicated aspects of our ...

3 minute read

3 Entertainment Problems Control Play Solves in Bars and Restaurants

Entertainment has become much more important to the guest experience at bars and restaurants as of late. While very ...

4 minute read

Control Play Keeps Guest Experiences Fresh in Your Bar or Restaurant

Guest experience is everything in the food and beverage industry today. Expectations regarding that experience are also ...

4 minute read

6 Things Control Play Does Different In Restaurant Background Music

Control Play is unlike any other entertainment service out there. The software itself is built specifically for the ...

4 minute read

Why Your Venue Needs to Be a Destination Rather Than Just a Location

“Good enough” may be the two riskiest words uttered in the food and beverage industry today. Without a competitive ...

5 minute read

6 Great Tips for Propelling Guests Through the Doors of Your Restaurant

Technology is growing at an incredible rate and shaping the very nature of our industry. The popularity of ...

5 minute read

3 Guest Experience Moments to Personalize at Your Bar or Restaurant

Do you remember the first time an online ad suggested a product to you based on your search history?  A lot of us were ...

4 minute read

7 Signs Your Bar or Restaurant’s Music Service Isn’t Working Out

You wouldn’t let your restaurant’s bread to go stale, so why let the music? When something is off about the experience ...

5 minute read

4 Modern Social Media Tips for Restaurants and Bars

Big brands and independent businesses alike have, at the very least, made a presence on Facebook, Twitter, and ...

7 minute read

How to WOW Guests with Innovative Video Experiences

It used to be that adding the latest trend to your menu, changing décor, or adding new technologies to your venue was ...

5 minute read

6 Innovative Technologies Making Waves in the Food and Beverage Industry

What once was an industry catching up to current trends is now a leader of some of the world’s most innovative ...

5 minute read

How Restaurant and Bar Chains Can Stand Out from the Competition with Control Play

Modern conversations in the food and beverage industry largely center around the ever-increasing demands of consumers ...

2 minute read

5 Summer Crowds Worth Attracting to Your Bar or Restaurant

Summer is a lucrative season for the food and beverage industry. People are in search of pubs, patios, and places to ...

5 minute read

Control Play Sets Up Bars and Restaurants for Summer Concert Season

“Cause a little bit of summer is what the whole year is about.” ~ John Mayer

3 minute read

Why You Shouldn’t Settle for Basic Music Streaming Services in Your Venue

Background music can tend to fall to the back of priorities for bar and restaurant owners—but creating the right vibe ...

5 minute read

How to Make the Most of Patio Season in your Bar or Restaurant

Warm weather, blue skies, and plenty of thirst to quench—patio season is here! It’s a time when people are naturally ...

4 minute read

Stop Wasting Your TVs! Modernizing Screens in Bars and Restaurants

Too many restaurants and bars are wasting their TV screens. Maybe they don’t know what else to put on, maybe they ...

3 minute read

Modernizing Music in the Food and Beverage Industry

It’s hard to picture a restaurant setting without background music. For many restaurateurs, the benefits have been ...

5 minute read

Have You Upgraded Your Bar or Restaurant to Music Video Yet?

Music videos are far from a dying medium—in fact, they’re more popular now than ever. According to stats from Vevo, the ...

4 minute read

Enhancing Game Day Events with Digital Signage

If you’re in the food and beverage industry, chances are you're seeing your venue full of crazed sports fans during the ...

4 minute read

How Control Play's Digital Signage Passed the ROI Test

Here at Control Play, we push to go above and beyond to help our subscribers exceed their guests’ expectations. We’re ...

3 minute read

The Benefits of Remotely Managing Music and Entertainment at Bars and Restaurants

We previously wrote about the benefits of brand consistency in the hospitality industry, but now it’s time to get into ...

3 minute read

17 Facts About Lizzo: Why She Should Be on Your Playlists Right Now

Melissa “Lizzo” Viviane Jefferson is a confident, body-positive American musician. Her 2017 song “Truth Hurts” ...

27 minute read

Brand Loyalty Beyond a Program

There’s no denying that loyalty programs drive regulars through your door. Customer engagement platform Thanx states, ...

7 minute read

Do You Have a Professional Music Mixologist Helping You Craft Your Brand?

You may have heard about mixology before; Merriam-Webster defines it as “the art or skill of preparing mixed drinks.” ...

7 minute read

The Secrets to Thirsty Lion Gastropub's Rapid Expansion

From humble to rumble The Thirsty Lion Gastropub & Grill may have started off small in Oregon, but it’s expanded into a ...

8 minute read

The Impact of Music on Productivity in Hospitality

Music has the potential to improve or disrupt our concentration. It can lift our mood, get us dancing, and bring back ...

6 minute read

Hospitality Marketing to Millennials: A Millennial Marketer’s Perspective

I’m a millennial—wait, keep reading, it gets better—and I’m a marketer. That’s right, I have a career and everything. I ...

7 minute read

Is Your Music Volume Hurting Your Employees & Restaurant?

Figuring out what music license your venue needs and what your dayparting strategy will be are just the tip of the ...

9 minute read

Sensory Marketing: How Restaurants Can Engage Guests With All 5 Senses

You’ve nailed down your menu with amazing dishes that are sure to please. But if that’s all your restaurant is ...

4 minute read

The Benefits of Brand Consistency in the Hospitality Industry

Maintaining consistency within a brand builds trust in customers. The predictability it creates lends itself an air of ...

6 minute read

Stay Ahead Of and Exceed Customer Expectations with 'Control Play'

In a study by Eventbrite, 78% of Millennials—who control well over $1 trillion in spend these days—prefer to invest ...

3 minute read

Differentiating the Experience at Smoked Burgers & BBQ with ‘Wow Moments’

It’s not always easy to stand out from the crowd in the restaurant business, especially when that crowd is as ...

3 minute read

Bringing The Cinematic Experience To Hospitality

  The clock is ticking down on a large, red, LED screen like something out of a James Bond film, and though the room is ...

2 minute read

7 Crucial Tips For Using TV Screens In Bars And Restaurants

Are you using your TV screens to their fullest potential?

6 minute read

5 Sure-Fire Ways To Ruin Guest Experience And Drive Away Business

*Note* the following article is satirical and should not be taken as actual advice. There is, however, a lot to be ...

5 minute read

What You Need To Know About Music Licensing For Bars And Restaurants

The right music for the right people is essential in establishing atmosphere in your restaurant, but it doesn’t come ...

6 minute read

Lights, Music, Attraction! 7 Ways To Effectively Create Ambiance In Your Bar

A survey was carried out by Big Hospitality across 236 hospitality professionals that found “72% [of guests] have left ...

7 minute read

The 4 C’s of the Ultimate Guest Experience: Culture, Consistency, Care, and Comfort

The guest experience is absolutely paramount to the success of the hospitality industry. These days, customers will not ...

6 minute read

Laissez les Bons Temps Rouler! The Key Elements to a Great Mardi Gras Party

Even if you’re not a bar in the deep south, a Mardi Gras party is one of the ultimate celebrations everyone can enjoy. 

1 minute read

Super Bowl Checklist: 5 Essential Tips For Bars And Restaurants

The biggest game of the year is here! Make sure your bar can handle the influx of customers and host a Super Bowl party ...

2 minute read

How Digital Signage Can Improve Your Sales

Advertising is critical to the success of bars and restaurants everywhere. With an over-saturated market and a lot of ...

2 minute read

3 Reasons to Use Personalized Playlists in Your Bar or Restaurant

Did you know that background music drives our behavior? The impact of music is undeniable—bars and restaurant owners ...

2 minute read

How To Enhance Your Guest Experience With A Trivia Night

Running a trivia night at your is a lot of fun—for both you and your guests!

3 minute read

7 Things You Need to Know to Run a Bar

If you’re managing a bar and are lost in a sea of disorganization and tasks that seem impossible to start, then let's ...

3 minute read

How to Run the Best Wing Night

Want to give customers the most bang for their cluck? It’s time to start mastering wing night at your bar or restaurant!

2 minute read

5 Easy Steps to Running the Best Girls' Night

Thinking of hosting a ladies' night at your bar or restaurant? Don't fall into the habit of using the same tired pink ...

2 minute read

Do You Know the Optimal Hours for your Bar?

Understanding when your bar's optimal hours are allows you to staff more efficiently, cut down on labor costs, and ...

2 minute read

How In-House Advertising Can Boost Your Profits

Nowadays, it's likely that you’ve got someone working at your bar or restaurant who also manages your social media ...

1 minute read

Control Play - We Are The Playlist Company

We are the playlist company. What does that mean? play·list (noun) "a list of recorded songs or pieces of music chosen ...

1 minute read

5 Easy Ways Sports Bars Can Maximize Football Season

Don’t fumble through the football season. Check out these five easy tips to hike your revenue this fall!

2 minute read

9 Reasons to Support Local Bars and Restaurants

When we go shopping, we often scour the sales racks or take our hunt online to search for the perfect gifts.

3 minute read

5 Ways Hosting a Theme Night Benefits your Bar or Restaurant

Theme nights are a great way to attract new customers, build loyalty and engage with your regulars. They can also boost ...

2 minute read

The Dark Side of Using Music Apps for Background Music at Your Bar or Restaurant

If you walk into a bar or restaurant and don’t hear music, what do you think? You’re probably going to assume the ...

2 minute read

5 Easy Facebook Tips to Build a Social Media Community and Enhance Your Brand

You've heard it a thousand times for a reason: social media can make or break your business.

3 minute read

How Digital Signage Can Increase Your Bar’s Game Day Revenue

Does digital signage really make a difference to your pub’s bottom line?

1 minute read

4 Important Tips to Navigate Restaurant and Bar Music Licensing

It’s no secret that most patrons are looking for a certain ambiance when they select a venue for a night out. The right ...

2 minute read

Are Music Videos Right For Your Business?

  There's this misconception that music videos are for clubs only. You might be thinking, “we’re beer, wings and ...

2 minute read

Your TVs Could Help Grow Your Revenue Through Infotainment

The secret to effective digital signage is to incorporate your marketing messages into your entertainment offerings and ...

0 minute read

Forward Thinking about Background Music for Restaurants and Bars

Foodies travel in herds—perhaps half-a-dozen strong—constantly "trying new places." There's a lot of potential for you ...

1 minute read

11 Questions About Music Licensing For Bars And Restaurants

As the leading music, music video and digital signage provider to restaurants and bars and hospitality, we're often ...

6 minute read

Modern Blues for your Bar & Restaurant Music

BBQ Joints, Smokehouses, Taverns, Corner Bars, and Blues theme nights have never been better, especially since we've ...

1 minute read

Digital Signage in Your Music Video System?

Is digital signage and infotainment incorporated into the music video system for your bar? The reality is that digital ...

0 minute read