Spirits Lounge, a hotel bar located in a Holiday Inn in Fargo, North Dakota, had a problem—plenty of guests but no real way to entertain them effectively.
Managers and staffers fumbled with clunky music channels through their TV cable provider, constantly guessing what patrons wanted to hear. There just wasn’t a good solution for what they wanted to do—advertise, play music and music videos that would resonate with guests and provide optimal dinner entertainment.
They knew they needed something better—something that could keep up with the ever-changing atmosphere and crowd. That something was Control Play.