Ever since his inauguration into the hospitality industry at the age of 13, Jesse Kupina had a passion for food, entertainment and guest experience, “I’ve always had the dream of owning my own place.”

Fast forward to today, and he has realized that dream. In 2009, Jesse joined forces with his business partner, Jerry Rota, to create Two12 Social Co. – a hospitality enterprise that owns two of the most popular food and entertainment establishments in Alberta, Canada.

One of which is Central Social Hall, where premium casual dining meets the best of pub-style socializing. Central Social Hall slightly shifts its vibe through its dayparts: attracting couples, young families with kids, and groups of friends for weekend brunch; enticing urban professionals throughout the week; and on Friday and Saturday nights the atmosphere kicks into high gear with a little bit of dancing.

“We wanted to offer people great service and the freshest quality ingredients—everything on our menu is made in house,” explains Kupina, “but we wanted to offer an experience—more than just a place to eat—so we combined that great menu and service with a hip atmosphere that encourages socialization.”

A key element to creating Central Social Hall’s prefect vibe is its music—and making sure the music and entertainment complements the daypart. “Creating a social experience is so important, it’s ingrained in everything we do: it’s in our name, it’s a theme in our menu—even our servers are encouraged to promote shareable items—so it’s vital that it’s also reflected in our music; the music and playlists we choose help create that atmosphere.”

Through working with Control Play’s team and services, Central Social Hall has been able to create a signature sound to achieve just that, “Since we’ve made the switch from our old music provider, our music and atmosphere is noticeably better,” says Kupina, “The variety of music we get, and the ease of working with the Control Play system are awesome. It’ s really allowed us to achieve and articulate the music program we want and execute different dayparts without a flaw.”

To speak to its growing success, recently Two12 Social Co. has opened a second location for Central Social Hall in St. Albert, Alberta.

“I love creating an experience for a guest, whether it’s an event or a food experience…I love that we’ve created a space for people to do that,” says Kupina, “The best thing about what I do is creating memorable experiences. To see people enjoying themselves—that type of stuff—I find a lot of happiness in seeing that.”

When asked what advice he has for other aspiring bar or restaurant owners, Kupina shared his wisdom, “This is certainly not a business where you can just set-it and forget-it. You’re only as good as your last customer’s experience, so you’ve got to be innovative and keep things current—create crave items and an atmosphere that people can’t get anywhere else.”

To learn more about Two12 Social Co., visit www.centralsocialhall.com 

Want to learn more about music, music video and digital signage for your bar or restaurant, view a demonstration

Andrew Moss

Andrew Moss

Andrew Moss is a Playlist Specialist at Control Play, passionate about helping thousands of bars, restaurants, bowling centers, family entertainment centers and more create the ideal music atmosphere for their business. When not working with business owners looking to create a stellar guest atmosphere, Andrew enjoys sipping a cold Alexander Keith’s and listening to Rolling Stones records. Andrew has previously worked as a radio DJ, music reviewer, and band manager.

Leave a Reply

Bowling Center Playlist
  • RETRO BOWLING PARTY
  • 90S BOWLING PARTY
  • ADRENALINE [13+/18+]
  • OLDIE BUT A GOODIE
  • ENERGY!
  • FEELIN’ GOOD [13+/18+]
  • MILLENIAL THROWBACKS
  • LEAGUE MIX [ALL/13+/18+]
  • COSMIC PARTY [ALL/13+/18+]
  • PATIO
  • ROCK & BOWL
  • COLLEGE BOWLING NIGHT
Christian PACK Playlists
  • CHRISTAIN A/C [ALL]
  • CHRISTIAN ENERGY [ALL]
  • CHRISTIAN HIP-HOP [13+]
  • CHRISTIAN HITS [ALL]
  • CHRISTIAN MIX [ALL]
  • CHRISTIAN MIX [18+]
  • CHRISTIAN ROCK [13+]
DECADES Playlists
  • 1960s MIX
  • 1970s DISCO
  • 1970s MIX
  • 1970s-1990s HITS
  • 1980s MIX
  • 1980s PARTY
  • 1990s MIX
  • 1990s PARTY
  • 2000s MIX
  • 2000s PARTY
  • 2010s MIX
Family PACK Playlists
  • FAMILY MIX [ALL]
  • FAMILY MIX [13+]
  • KIDS MOVIE [ALL]
  • KIDZONE [ALL]
  • KIDZONE BIRTHDAY[ALL]
  • KIDZONE DAYCARE [ALL]
  • TEEN PARTY [13+]
FEC PACK Playlists
  • ADRENALINE [13+/18+]
  • CAFÉ
  • ENERGY! [13+/18+]
  • FEELIN’ GOOD [13+/18+]
  • MILLENIAL THROWBACKS
  • ALL DAY PARTY [ALL/13+/18+]
  • 80s RETRO PARTY
  • 90s PARTY
GAMEDAY PACK PLAYLIST
  • GAMEDAY
  • GAMEDAY-Courtside
  • GAMEDAY-Country
  • GAMEDAY-Retro
  • POST-GAME PARTY
  • TAILGATE
GENRE Playlists
  • A/C
  • A/C HOT
  • A/C URBAN
  • 2K COUNTRY
  • COUNTRY GOLD
  • COUNTRY HITS
  • COUNTRY MIX
  • NEW COUNTRY
  • RED DIRT COUNTRY
  • 1980S-1990S COUNTRY Mix
  • DANCE 90s/00s
  • DANCE CLASSICS
  • DEEP HOUSE
  • EDM
  • LATIN
  • LATIN REGIONAL
  • LATIN URBAN
  • OLDIES
  • BIG BAND
  • HITS CLASSICS
  • HITS
  • MEGA-HITS
  • ONE-HIT WONDERS
  • RHYTHMIC
  • TOP 40 CHART
  • HIP-HOP
  • HIP-HOP 2K
  • HIP-HOP CLASSICS
  • 2K ROCK
  • 70s ROCK
  • 80s HAIRBAND
  • 80s ROCK
  • 90s ROCK
  • ALT 2K
  • ALTERNATIVE
  • CLASSIC ROCK
  • HARD ROCK
  • INDIE
  • INDIE CHILL
  • INDIE MIX
  • ROCK
  • ROCK GOLD
  • TRIPLE-A
  • CLASSIC JAZZ
  • SMOOTH JAZZ
  • R&B
  • R&B CHILL
  • R&B MIX
Jump Parks Playlist
  • ADRENALINE [13+/18+]
  • FAMILY JUMP
  • FEELIN’ GOOD [13+/18+]
  • HIP-HOP JUMP
  • JUMP ENERGY! [13+/18+]
  • JUMP PARTY [13+/18+]
  • MILLENIAL THROWBACKS
  • ROCK SHOW
Restaurant, Bar & Pub Pack Playlist
  • BAR DAY
  • BAR NIGHT
  • CLUB MIX
  • FEELIN’ GOOD [13+/18+]
  • HAPPY HOUR
  • KICKIN’ COUNTRY
  • MUSIC & MIMOSAS
  • ALL DAY PARTY [13+/18+]
  • PATIO
  • PUB MIX
  • PUB ROCK
  • THE CLASSIC RECIPE
  • THE LUNCH CROWD [13+/18+]
  • THE MIX: DAY
  • THE MIX: NIGHT
  • ROCK BAR
Roller Skating Playlists
  • SIP-N-SKATE
  • SK8 ALL-TIME HITS [ALL/13+/18+]
  • SK8 FAMILY NIGHT (3HR] [ALL/13+]
  • SK8 OLD SKOOL
  • 70 DISCO SK8 PARTY
  • 80’S SK8 PARTY
  • 90’S SK8 PARTY
  • ADRENALINE [13+/18+]
  • FAMILY FAST
  • FAMILY SK8 PARTY
  • FEC TOP 100
  • FEELIN’ GOOD [13+/18+]
  • FUNKY & GROOVY SK8 PARTY
  • MILLENIAL THROWBACKS
  • SHUFFLE SK8
  • TINY TOTS SK8 PARTY
  • WEEKEND SK8 PARTY
  • TEEN PARTY SK8
Themed Bar Pack Playlists
  • BEACH BAR
  • BEACH BAR PARTY
  • BLUES JAM
  • BRIT ROCK
  • COCKTAILS & CROONERS
  • LADIES NIGHT
  • PRIDE PARTY
  • SOUL SUNDAY
Themed Playlists
  • CANADA DAY
  • HOLIDAYS
  • HOLIDAYS KIDZONE
  • HOLIDAYS PARTY
  • HOLIDAYS TRADITIONAL
  • CINCO DE MAYO
  • HALLOWEEN
  • 4TH OF JULY
  • MARCH MADNESS MIX
  • MARDI GRAS
  • MOTHER’S DAY
  • OKTOBERFEST
  • PRIDE PARTY
  • ST. PATRICK’S
  • ST. PATRICK’S PARTY
  • CHRISTMAS IN JULY
  • SUMMER RETRO SIZZLER
  • SUMMER SIZZLER
  • ANTI-VALENTINE’S DAY
  • LOVE CLASSICS
  • VALENTINE’S DAY