We’re proud to be featured in Bar & Restaurant magazine, where we share strategies on using day parting to fine-tune your bar or restaurant’s atmosphere.
If you’ve been looking for ways to make your music, signage, and in-store messaging work harder throughout the day, this article lays it out clearly.
Table of Contents
What Is Day Parting?
Day parting means adjusting your music and in-venue experience to match the time of day and type of guests coming through your doors. Morning coffee crowds aren’t looking for the same vibe as your late-night regulars. This approach helps you serve the right mood at the right moment.
Why You Should Read This
Inside the article we discuss:
- How music and menu timing work together to influence guest behavior
- Why syncing playlists to dayparts can lead to higher customer spend
- Where digital signage usually fails and how to get it right
- How Control Play’s built-in automation helps make day parting simple and effective
This isn’t just about better playlists. It’s about controlling your space in a way that gets people to stay longer, spend more, and come back again.
Bonus Tips to Take It Further
Already using day parting? Here are a few more ways to level it up.
- Know Your Audience by Time Slot Use POS and foot traffic data to understand who visits and when. Lunch crowds and late-night groups need different music and messaging.
- Keep It Fresh with Weekly Playlist Changes Regular rotation keeps the atmosphere dynamic and signals that your brand is always evolving. Interested in some top summer suggestions?
- Use Music to Guide Guest Behavior Slower tempos create relaxed energy for dining. Mid-tempo helps move crowds efficiently during busy hours. We wrote all about it last year!
- Coordinate Audio with Visuals Align lighting and signage with your music to build a consistent, on-brand experience throughout the day. Have you considered how Music Videos could enhance the vibe?
Ready to Get More from Every Hour?
Control Play can help you tailor your environment to fit the rhythm of your business. Whether you’re just getting started or refining your system, we’re ready to support your strategy. All the fun starts with a demo.